Sintra AI

Sinta AI is an advanced AI platform designed to streamline business operations, enhance decision-making, and optimize customer experiences through intelligent automation, data-driven insights, and personalized solutions for improved efficiency and growth..

Kajabi

Kajabi is the platform we host our website on, and is extremely user friendly. Kajabi is an all-in-one business platform that makes it easy to create, sell and scale your online business with online courses, membership sites and coaching. I'm what they call a Kajabi Purist and use Kajabi for most of my business functions. I LOVE IT!

Canva

Canva is the tool we use to create all of our graphic designs. We use it to create all of our social media posts, our membership workbooks, our webinar slides - the list goes on. You can have your team in one account to work collaboratively on projects. It's basically the best program ever invented. It saves as a bucket load of cash and time each and every day.

Monday.com

Monday.com is the project management software we use to keep all of our tasks, and team projects in the one spot. It is an incredibly collaborative program and has a lot of programs that can be integrated with it so that everything talks to each other. And, you mark a task as "done" and confetti bursts! I mean, genius.

Streamyard

Streamyard is the broadcasting program we use to schedule our live broadcasts within our members facebook groups. It notifies our members when we will be going live, so that they can add it to their calendars in advance.

I also use it to go live in multiple public places at once when I'm launching.

Calendly

Calendly is the scheduling tool we use to create appointments in our calendar. You can customise the types of appointments you prefer (I.e. duration) as well as schedule in when you are available or unavailable. It has automated reminders, timezone detection and syncs with most calendars. It is a brilliant tool that eliminates the back and forth emailing when scheduling appointments.

Adobe Creative Suite

Adobe creative suite has a number of programs within it, however, the main one that we use is Adobe Audition to edit our podcasts. Adobe has fallen a lot in what I use it for now that Canva is so fabulous, but occasionally we'll still need the design programs.

Libsyn

Libsyn is the program we use to host Her Empire Builder Podcast. It then pushes out to all of the other destinations.

Otter.ai

Otter is the speech to text transcription program we use. It is brilliant for me to record emails for my assistant to respond to, and also to transcribe podcast episodes, newsletters or anything that you'd rather speak than write!

Later

Later is the social media scheduling we use to plan out our social media for the future months. It pushes across to instagram, instagram stories, facebook and twitter and takes the "thinking" out of social media. I'm a massive fan of batching so Later is heaven as an enabler.

Stripe

Stripe is the online payment processing program we use for our products & services. It is integrated with Kajabi and has pretty good reporting.

Dropbox

Dropbox is the file management system we use. It is a modern workspace designed to reduce extra work you can focus on the things that matter. It stores all files securely in the cloud, which can be accessed from anywhere in the world.

Xero

Xero is the accounting software we use for bills, invoices, payroll etc. It is cloud based and extremely easy to use.

Quaderno

Quaderno is an integrated program we use with Kajabi, which automatically calculates the right VAT/sales tax rates and creates return-ready reports for Xero.

Google Workspace (Formerly G-Suite)

Google Workspace is the cloud base program we use to set up our emails addresses which sync with our calendars, Google Sheets, Google Docs etc. It is an extremely easy and collaborative way to set up your team.

Zoom 

Zoom is the cloud-based video conferencing service you can use to virtually meet with clients - either by video or audio-only or both. We find that it is much more user friendly than any other video conferencing program.

Elfsight

Elfsight is a widget program you can use to embed certain things on to your website. We use the Calendar Widget to embed on our site, which clients can add all of the events to their calendars at the push of a button.

If you have clients in different timezones and want them to have an 'add to calendar' function easily, this is a must.

Hot Jar

Hot jar tracks all of the actions on your website. It's like google analytics but much more insightful as you can see behaviour and make changes accordingly.

Does heat maps and records user sessions! Amazing!

Tidio

Tidio is an AI-powered live chat and chatbot platform for businesses. It enhances customer support and engagement by providing real-time communication, automating responses, and integrating seamlessly with websites and apps.

QuillBot

QuillBot is an AI-powered writing tool that helps users paraphrase, summarize, and enhance their writing. It offers modes like Standard, Fluency, and Creative to suit different needs. Widely used by students and professionals, QuillBot improves clarity, vocabulary, and grammatical accuracy, making it a valuable writing resource.

Opus.pro

Opus.pro is a content creation platform designed for video production and editing. It offers user-friendly tools for creating professional-quality videos with ease, including features for editing, adding effects, and optimizing for various platforms. Opus.pro is ideal for content creators, marketers, and businesses seeking efficient video solutions.

Descript

Descript is a powerful audio and video editing platform that combines transcription, screen recording, and multi-track editing. Its standout feature is text-based editing, where users can edit media by editing the transcript, making content creation intuitive and efficient.

CastMagic

CastMagic is an AI-powered tool designed to streamline podcast production. It offers features for transcribing audio, generating show notes, creating summaries, and extracting key highlights. Ideal for podcasters, it enhances productivity by automating repetitive tasks, allowing creators to focus on content quality and audience engagement.

High Level

High Level is a comprehensive CRM and marketing automation platform designed for agencies and small businesses. It offers tools for managing leads, automating marketing campaigns, and streamlining customer communication. High Level integrates with various channels, enhancing productivity and helping businesses grow by optimizing their marketing efforts.

Repurpose.ai

Repurpose.ai is an AI-driven platform that automates the transformation of content across various formats and platforms. It helps creators repurpose videos, podcasts, and blogs into different content types, optimizing reach and engagement. Ideal for marketers and content creators, it streamlines content distribution and maximizes audience impact.

Foundd Legal

Foundd Legal offers customizable legal templates and contracts for entrepreneurs and small businesses. It simplifies legal processes, ensuring compliance and protection while saving time and reducing costs.

Remarkable

Remarkable software is a note-taking app designed for the Remarkable tablet, offering a paper-like writing experience. It syncs notes, annotations, and sketches, enhancing productivity and organization for digital note-takers.

ManyChat

ManyChat is a chatbot platform for automating customer interactions on Facebook Messenger, Instagram, and WhatsApp. It helps businesses improve engagement, automate marketing, and drive sales with easy-to-use drag-and-drop tools.

Airwallex

Airwallex is a financial technology platform that offers global business accounts, foreign exchange services, and borderless cards, simplifying international transactions and payments for businesses of all sizes.

Bonjoro

Bonjoro is a personalized video messaging platform that helps businesses enhance customer engagement and retention by sending tailored video messages, fostering stronger connections and improving customer experience.

Metricool

Metricool is an all-in-one social media management tool that provides analytics, scheduling, and reporting. It helps businesses optimize their social media strategy, track performance, and manage multiple accounts from a single dashboard.

Rode Lapel Mic

For podcast interviewing others. You'll need two of these if you're interviewing in person.

Rode Adapter

Allows you to plug both of your lapel mics into your phone to interview.

Apple Lightning to Headphone Jack Adapter

Plug the rode adapter in to get it to work on an iPhone.

Rode Shotgun Mic

Use if you're filming from a digital SLR and sitting within 1.5 - 2m.

Rode Film Maker

For wireless recording. Great when filming walking around or further away from camera.

Rode Podcaster Mic

If you want something stationary on your desk to do podcast episodes or webinars.

Arm for the Podcaster Mic

This is what your podcaster mic attaches to and can be affixed to your desk.

Rode USB Mic

Alternative to the Rode Podcaster Mix and is a little cheaper and super portable.

Elgato Key Light

Provides fantastic lighting for filming without giving you the 'rings' in your eyes from a ring light. Can be controlled by an app on your phone or computer.

Ring Light

Great light when filming, is on a tripod and can also hold your phone or camera.

Tripod

There's so many varieties of tripods but I recommend one that's portable and that can hold both your camera and phone.

Neewer Studio Lights

Bigger lights for filming if you need lighting on both sides to create your own studio effect.

Logitech Brio 4K Webcam

I never thought I needed a webcam until I got this! So good for all of those Zoom sessions and recording lessons on your computer. Gives great high quality resolution.

Parrot Padcaster Teleprompter

A great starter teleprompter that you can use your phone with to read notes for your course filming.

Neewer Desktop Tripod

A great Tripod to sit on your desk to hold your iPhone to go live on Insta at the same time as FB/linkedin.

Panasonic Lumix G7

A great camera for your photoshoots and 4k filming & streaming.

MacBook Air

This is definitely an investment if you're starting out. But on average, my Macbooks last 5 - 7years. They're powerful and will be with you for the long haul. If you're yet to have the budget to go into the Apple world, a Google ChromeBook is also fab, but harder to do things on like podcast and video editing on.

iMac Desktop

I love a desktop computer. While I know a lot of people generally work on their laptop as course creators. I like the big screens and the power to run all of my programs, tabs and windows at the same time.

Extra Screen

I've linked a screen here to give you a starting point, but do your research because there's a HUGE variance. I love using an extra screen when I'm editing, or creating things on canva or presenting and I've become pretty reliant on it! You do get what you pay for with a screen. Always search for 4K or 5K (or it will be slightly blurry and make you think you need an appointment with the optometrist) and choose whether you like a flat or curved screen (I prefer flat).

Apple AirPods Max

These were actually my latest tech purchase and I love them. I can't wear airpods because they hurt my ears but these I can do a 13 hour flight with and they're so comfy and the sound is next level. Do I need them? No. Do I love them? Absolutely! I don't wear headphones when I podcast because I adjust my voice too much so they're purely for plane travel and when I walk on the beach and do phone calls.

reMarkable Tablet

I use this every single day. I like to hand write notes so I do that on calls, then convert to text and can email it or store it. It syncs with my desktop so if I have a document needing signing, I can do it now without printing anything. I sketch out all of my slides and ideas using this, and I can share it's screen when presenting to use as a whiteboard. I used to have an iPad for this function but didn't find it comfortable to write on, this is awesome.

DJI Osmo Mobile

f you're filming video on the move and don't want shake, this has got you covered. Pairs well when using iPhone mics HERE.

Wireless Lavalier Microphone

For iPhone iPad, Plug-Play Wireless Mic for Recording, Live Stream, YouTube, TikTok, Facebook, Noise Reduction Auto-Sync

Opal C1

The Opal C1 is a 4K webcam with AI-powered autofocus and background blurring, offering high-quality video with its large sensor and f/1.8 aperture, perfect for professionals.

Amanda Genther

Launch in Style is a subscription we buy for beautiful templates for our Kajabi sites. There are so many beautiful templates for funnels, sales pages that are minimalist, classy and big sales converters!

Viral Resources

Viral Resources is another subscription we buy for excellent Canva templates for social media posts. Taking the time out of designing tiles, and making sure you have really engaging content.

Meg Burrage Kajabi Tina Template

Meg has created an amazing Kajabi template that is based on all of the teachings and recommendations inside Her Empire Builder so you can plug straight in and get started without starting from scracth and know you have everything, right where you need it.

Stacey Hughes

Stacey is a Facebook and LinkedIn ads expert and is who we go to inside Her Empire Builder for all things paid ads.