Lindsay Rogers on creating a million $ business in one year at 25

Lindsay is the MD and co-founder of Chello, an agency that applies creativity to communication problems; connecting brands and people back to what matters most.

At the age of 25, Lindsay Rogers left a dream career – to build the company she couldn’t have dreamed of. It was 2014, a time where advertising agencies were staking their claim on digital content, and digital agencies were extending their offerings to campaigns. So it was the perfect time to start Chello; an agency that wheels and deals in all kinds of content. Chello offers small and large organisations – from corporates to small non-profits.

Chello started as two co-founders. In its first year, it turned over a million dollars and reached over 45 clients – including an international airline. Since then the company has grown to over 20 people and more than 180 clients.

In between, Lindsay has won Telstra Young Business Woman of the Year for NSW, 2015, and has been accepted to the Executive Bootcamp in Design Thinking at Stanford University. She recently won Forbes 30 Under 30 in Media and Marketing for the Asia Pacific 2017 and has previously won B&T 30 Under 30 Specialist 2016 and Mumbrella’s Under 30s Achiever 2016.

Lindsay uses her strategic thinking, relentless curiosity and vociferous appetite for content to shape the way clients think about their brand, campaigns, and audiences. She is often called on to speak about her start-up journey with Chello, the need to stay curious, the shift in content consumption and new mediums for storytelling.

URL: www.chello.com.au

Handles: @acheekyhello / @lindzrogers